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Showing posts sorted by date for query bethany williams. Sort by relevance Show all posts

Sunday, June 13, 2021

BEAUTY: Clothing--Bethany Williams

After winning the prestigious BFC/Vogue Designer Fashion Fund last year, Bethany Williams (previously here) is doing even more of what she has always done: not only make responsibly sourced clothing, but contribute to the greater good of humanity. This Spring Summer 2022 collection shown during Digital London Fashion Week called "All Our Stories" continues Williams’ work with The Magpie Project. Inspired directly by the artist Melissa Kitty Jarram’s storytelling workshops with the Magpie families--women and children receiving help from the East London grassroots organization are homeless or at risk of homelessness--Williams wove intergenerational narratives and their values into the clothing, and used book cover waste from book publishers Hachette reworked into joy-giving prints through a textile collaboration with San Patrignano, an education and rehabilitation program in Italy. And as with her previous collections, Williams used Making for Change, a clothing manufacturing hub started in a women’s prison. The project aimed to increase well-being and reduce reoffending rates by equipping participants with professional skills and qualifications within a supportive environment. Through a new collaboration with Mending For Good and a social manufacturing scheme called Manusa, Williams has also pieced together old industry waste swatch samples and turned them into knitwear. Six of the "All Our Stories" looks – which also use merino wool deadstock from Lanificio Ermenegildo Zegna – formed Williams’ submission for the 2021 International Woolmark Prize.

“From now on, social enterprise is integrated in every part of our production process,” says the designer of why this season is a turning point for her brand. “I want to show people that you can do things differently and you can make it work.” Her plans to “provide a nurturing environment for people to train in fashion and encourage employment in the UK” are already well in motion.

And to top it all off, twenty per cent of the profits from Bethany Williams' "All Our Stories" will be donated to The Magpie Project via The Bethany Williams Benevolent Fund. To donate visit https://www.justgiving.com/magpieproject. That is a beautiful thing.



Sunday, February 21, 2021

BEAUTY: Clothing--Bethany Williams

Hello regular readers, London Fashion Week is underway and not only has COVID seemingly destroyed any semblance of what a Fashion Week is, but the seismic shifts in how brands and houses present and do business have also contributed to this loss. And finally, the thing that has been slowly moving toward all Men's Fashion Weeks like a glacier, the blending of menswear and womenswear, has also arrived to put another nail in the coffin. Indeed, at least half of the shows at London Fashion Week are exclusively womenswear collections. Many years ago when all the major Fashion Weeks introduced stand-alone, specific Weeks for brands to only show menswear, I was very excited. For so long, an interest in clothing had been something solely for women. Men were banished to bland business suits and weekendwear, with the world assuming that was all men did: go to work at an office and then come home on the weekend to mow the lawn. It was refreshing to have the industry turn toward us men who have a genuine interest in clothing as art. And I miss that. Oh, I do applaud the collections that are genederless and the scant few that present menswear and womenswear together, but for the most part, it feels like a huge step backward. And honestly, it feels a bit sexist.

Anyhow, there were only a handful of things at London Fashion Week that stood out to me so far...with only 2 days left to go.

Bethany Williams, the British Fashion Award-winning designer has been working with the idea of sustainability and philanthropy for a while now, and to create this genderless capsule collection of only nine coats and jackets for fabled London department store Selfridges, she sourced recycled blankets from Kempton market, Bermondsey car boot sales, and a trove of online vintage dealers. Each she found tells a story from the textile and weaving techniques, to the county, town or village it was made in. “A blanket is so much more than a piece of fabric,” says Williams. “It is a feeling of comfort and shelter and I wanted that feeling to be at the heart of this capsule collection.” The idea of comfort and shelter is quite apt as 20% of the profits will be donated to The Magpie Project, a Newnham-based charity that works with homeless children and mothers living in temporary or unstable accommodations. And that is a beautiful thing.

Each piece, cut for nearly one-size-fits-all, comes with a 100% organic cotton lining, sourced from Wales and handmade wooden buttons made by craftsman Spencer Martin from London Green Wood, a not for profit cooperative, using Hackney grown wood or waste wood from local tree surgeons. And as of this writing, there are only 3 pieces left at the on-line site for Selfridges...



https://www.bethany-williams.com/