Saturday, July 25, 2020

The Gatekeepers of Dreams

Joseph Bellows Gallery has published BIJOU, a limited edition monograph of charming photographs of movie theatre box offices from the 70s by Ave Pildas.

"When I arrived in Hollywood in 1971, I was smitten by the sunshine and the art deco cityscape. Prominent on her streets were the lavish movie palaces, first appearing in the 1920s, that were emblematic of the immense popularity of the movies and the importance of the movie industry to the economy of Southern California. The architects of the early movie theaters believed that the movie-going experience began on the sidewalk in front of the building where the movies were viewed. The box offices were the tiny stand-alone structure where tickets were sold. The elaborate little buildings, occupied by one or two ticket sellers, provided a preview to the opulent decoration of the interior, and reflected its style. I referred to these as 'bijou', the French word that translates as 'jewel'."
— Ave Pildas



To buy your own copy, go to:
https://www.josephbellows.com/publications/ave-pildas

http://www.avepildas.com/

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